Ultimately, Proenza’s fortunes unravelled for many of the same reasons so many of its peers are no longer in business: misallocation of funds, disagreements with investors, seismic shifts in the industry at large, and a fashion ecosystem that did a poor job of preparing young designers for the realities of entrepreneurship.

There are some phenomenal products in some of the companies that were overfunded and are haunted by past decisions. The valuations at which these companies raised capital set them on the wrong path - a path that fails to attract and reward critical talent, a path that incentivizes excess expenditure for growth at the expense of structuring a... See more

This was an incredibly difficult stretch. Every time something popped up on my calendar I knew it was someone telling me they were leaving the company. These conversations were crushing. All I could think about was finding a way to fix things. We kicked off some really cool product experimentation but we were a Series C company trying to do seed... See more