added by sari · updated 2y ago
Hit Makers: The Science of Popularity in an Age of Distraction
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Sam Liebeskind and added
- Makers are here to discover something new, to bravely explore. They crave being first to uncover some way to make technology do a thing that nobody else had seen before. Makers become increasingly more disinterested with a particular technology as it matures and becomes polished. Polish and reliability mean that the tech has become mainstream—and t... See more
from We Are Entering a Maker Renaissance by Dimitri Glazkov
Britt Gage added
And if the only two fair measures are popularity and who can make the most money on things, it tends to over-emphasize things that are conventional, rather than radical, because conventional things sell better. And so we’re just rewarding ourselves for following formulas. And the whole point of cultural creation is supposed to be breaking those for
... See morefrom How the internet changed culture — and what it means by Dan Frommer
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sari and added
This is the first thesis of the book. Most consumers are simultaneously neophilic—curious to discover new things—and deeply neophobic—afraid of anything that’s too new. The best hit makers are gifted at creating moments of meaning by marrying new and old, anxiety and understanding. They are architects of familiar surprises.
from Hit Makers: How to Succeed in an Age of Distraction by Derek Thompson
- The nature of our fad culture is driving more value not just to those who blow up, but to those who can hold on to their 15 seconds of fame, a task made harder thanks to our information overload.
from Creators Eating the World by Tal Shachar
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