For my purposes, the attention economy is as simple as the buying and selling of attention. There’s the micro, literal version of that, which is “engagement,” a measure of how much time someone spends in an app and how much they engage with it. But I think a broader definition of the attention economy is kind of like — as I personally experience

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 Attention is a finite resource, and how we choose to spend our attention online is, in some ways, a direct reflection of where human culture has gone in an era where access to information is basically unlimited. We are very much in our teenage years—that is, we suddenly have all these new capabilities and it’s really easy to just run wild. But... See more