Headlines...by Abe Burns
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Headlines...by Abe Burns
- Smart Brevity can be cool.
Jim VandeHei, Mike Allen, • Smart Brevity
To cut down on all those random emails at GRAIL, Burns started a weekly newsletter, The Rundown. • It shows up like clockwork in all 750-plus employees’ inboxes, “just like the old afternoon or morning paper,” according to Burns. • The cheery opening: “It’s Friday, GRAILERers!” Each issue is about 1,400 words—a 5-minute read.
Jim VandeHei, Mike Allen, • Smart Brevity
➌ Bust out your Smart Brevity writing and emoji moves.
Jim VandeHei, Mike Allen, • Smart Brevity
Archive Email Content on Your Website
Matthew Paulson • Email Marketing Demystified: Build a Massive Mailing List, Write Copy that Converts and Generate More Sales (Second Edition)
Smart Brevity jams essential information into the most digestible and delicious packaging.
Jim VandeHei, Mike Allen, • Smart Brevity
Smart Brevity is a new way to think about creating, sharing and consuming information in our cluttered, clanging digital world.