Growth Levers and How to Find Them

The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you

Rob Fitzpatrick • 7 highlights

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Game Thinking: Innovate smarter & drive deep engagement with design techniques from hit games

Amy Jo Kim

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Competing Against Luck: The Story of Innovation and Customer Choice

David S. Duncan

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Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It

April Dunford • 6 highlights

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Loved: How to Rethink Marketing for Tech Products (Silicon Valley Product Group)

Martina Lauchengco

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