Google Strategy Teardown: Google Is Turning Itself Into An AI Company As It Seeks To Win New Markets Like Cloud And Transportation
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Google Strategy Teardown: Google Is Turning Itself Into An AI Company As It Seeks To Win New Markets Like Cloud And Transportation
Alphabet (formerly Google) has made a number of notable acquisitions over the years applying its famous "toothbrush test" and penchant for acquihires. The M&A has allowed Google to expand into new industries.
Google's 12 Best Acquisitions
Starting from the search engine, Google quickly and decisively entered and protected the Internet value chain—always with the goal to protect the crown jewel and only real money-making machine: Search.
Eric Schmidt • Google—Competition is just one click and 27 billion US dollars away
Google's 12 Best Acquisitions
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But if the next deep learning is destined to be discovered in the corporate world, Google has the best shot at it. Among the Seven AI Giants, Google—more precisely, its parent company, Alphabet, which owns DeepMind and its self-driving subsidiary Waymo—stands head and shoulders above the rest. It was one of the earliest companies to see the potenti
... See moreKai-Fu Lee • AI Superpowers: China, Silicon Valley, and the New World Order
This diversity of acquisitions speaks to Google’s willingness to consider just about any tech company that passes its famous “Toothbrush Test,” an M&A litmus test developed by co-founder Larry Page. Under the test, a target company must produce something that you would use once or twice a day, and that would also make your life better.
Google's 12 Best Acquisitions
Google CEO Sundar Pichai stated that AI was going to be “a core transformative way by which we are rethinking everything we are doing. . . . We are applying it across all our products, be it search, be it YouTube and Play, etc.” My prediction: By 2026, Google’s main product will not be search but
Kevin Kelly • The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future
Google was the endpoint of this process: It may represent open systems and leveled architecture, but with superb irony and strategic brilliance it came to almost completely control that openness. It's difficult to imagine another industry so thoroughly subservient to one player. In the Google model, there is one distributor of movies, which also ow... See more
Michael Wolff • The Web is Dead. Long Live the Internet
Internet as a whole. As the Internet grew and the amount of content increased at a superlinear rate, so did the difficulty of filtering and finding relevant information, making search increasingly important. Combine that effect with the rapid growth of the Internet itself, and the result was a massive market. Google has astutely expanded the market
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