Good and Bad Friction in DAO User Journeys: The DAO Discovery Process

Being intentional with the details here is key: what kind of language and terminology is used to introduce new members to the DAO? How many steps are there to the onboarding process, and do they involve Discord bots or wallet transactions? How does the onboarding process hold up against someone who doesn’t have a lot of time or prior interest, vers... See more

Each person who onboards to a DAO will have different levels of web3 knowledge, contributing experience, and comfort levels. A clear mission and vision can help to attract people at similar levels, but ultimately, onboarding processes should accommodate for differences among these new members (to the extent of the DAO’s intended target audience).