GenAI is just another source of “raw footage” (albeit a unique one) that is used to craft a story. But the “craft” part (the editing, the taste, the precision of timing and style) only becomes more important with the abundance of content and every brand flooding the zone. The “Hollywood vs. AI” narrative is a red herring. The world’s greatest... See more

What most people get wrong about AI media is that it represents an incremental improvement to how we currently make things. It won't simply be "AI-generated movies" or "AI-generated novels", but rather novel forms of dynamic, interactive, generative media that we can't fully picture today. Rather than simply enhancing or automating existing forms... See more