Fwd: Augmented Report
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Fwd: Augmented Report
What this translates to is an avid acquisition play, where display and traditional media are targeted toward the defined enterprise segments that have traditionally yielded the highest return. Often,
Ray Velez • Converge: Transforming Business at the Intersection of Marketing and Technology
In the past "Brand Man" spent too much time in their office. One of this memo's goals was to hire assistants to do the office work so "Brand Man" could be field-checking on all products and execute field studies.
Sriram Krishnan • P&G Marketing Memo
Its acquisition gave Adobe a huge window into Web analytics, crucial for marketers to understand just how successful their creations were at attracting and engaging audiences.
Ray Velez • Converge: Transforming Business at the Intersection of Marketing and Technology
McElory's famous memo sent to dedicated brand teams at P&G.
Sriram Krishnan • P&G Marketing Memo
Who knows?
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