Saved by Benjamin Searle and
Fuck Content
All of sudden, we weren’t just designing something visual, but we needed to understand human behaviour, to see ourselves in other people’s contexts ( don’t get me started on our empathy phase!!! ), to learn how the decisions we made could affect a company’s bottom line, etc.
But along the way, we lost something. The actual work we were producing. W... See more
But along the way, we lost something. The actual work we were producing. W... See more
Jenny Wen • Jenny Wen — Don't trust the (design) process
... See moreDesign seeks to negotiate the qualities of the content with the affordances of the format to product a cohesive whole greater than the sum of the parts. This situation largely describes many of the formal challenges faced by designers in their work. A wise design choice finds the tone that can slip between the content and format, snap into place, a
But who are we — am I — trying to be original for? Myself, a client, a boss, a professor, Instagram, my mom, nobody at all? I think that it’s time to really think about who we’re creating for, so that we can strategize who deserves our originality, who deserves our efficiency, who deserves both, and who deserves neither. If there’s one thing I’m su... See more
Libby Marrs • Post-Authentic Sincerity a Premium Generic Essay
The largest companies today are obsessed with generating content in a completely de-ritualized context. But content always exists in tension with form. Ritual is the form we have abandoned in our relentless quest for content.