Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs
by John Doerr
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added by sari · updated 2y ago
by John Doerr
added by sari · updated 2y ago
by John Doerr
OKRs: “A management methodology that helps to ensure that the company focuses efforts on the same important issues throughout the organization.”
Leaders must get across the why as well as the what. Their people need more than milestones for motivation. They are thirsting for meaning, to understand how their goals relate to the mission. And the process can’t stop with unveiling top-line OKRs at a quarterly all-hands meeting.
Leaders must get across the why as well as the what. Their people need more than milestones for motivation. They are thirsting for meaning, to understand how their goals relate to the mission. And the process can’t stop with unveiling top-line OKRs at a quarterly all-hands meeting. As LinkedIn CEO Jeff Weiner likes to say, “When you are tired of sa
... See morecomparison. Judging from our experience at Google, I’d say that OKRs are especially useful for young companies just starting to build their culture. When you’re little, with fewer resources, it’s even more vital to be clear on where you’re going. It’s like raising kids. If you bring them up with no structure, and then you tell them as teenagers, “O
... See moreOKRs surface your primary goals. They channel efforts and coordination. They link diverse operations, lending purpose and unity to the entire organization.
comparison. Judging from our experience at Google, I’d say that OKRs are especially useful for young companies just starting to build their culture. When you’re little, with fewer resources, it’s even more vital to be clear on where you’re going. It’s like raising kids. If you bring them up with no structure, and then you tell them as teenagers, “O
... See more