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While there are a lot of collaboration tools out there (ex. project management tools), this category of tools allow the actual creating to happen as a team. They keep work “in sync” by tightening feedback and decision making loops. These tools make teams better at what they do, rather than individual workers.

- Lower the barriers to communication ○ Elect tools that encourage easy communication and transparency § Slack § Zoom § Figma - Make shared objectives explicit ○ Common cause is the glue that binds a team together ○ Before launching your team, start by specifying the why § 2 months: ask "what should our team accomplish in two months?" □ Encourage d... See more

Productivity and collaboration shouldn’t be treated separately. Instead, they should go hand in hand and that’s exactly what a lot of the latest productivity tools do: Figma, Notion, Airtable, etc all have messaging natively built in to their apps.