Five New Frontiers for NFTs

The future for NFTs is bright and we’re only scratching the surface of what NFTs will evolve into. There is no one-size-fits-all approach and that’s what makes this industry so exciting.  An NFT collection needs to have community, access, and utility to create collective value.

NFTs have been making headlines, but they are more than their use-case trends.Like many blockchain technologies, NFTs can be considered solutions in search of a problem. With behavioral design and consumer motivations driving the innovation space, we’re seeing a rising interest around which innovation challenges could be solved using NFTs. Here’s o... See more

What’s lost amidst the shock & awe headlines, though, is that NFT’s are likely to be the most formative business model catalyst in the entire crypto space. This is because they provide a way to prove ownership to unique digital assets, and prevent counterfeits.

This is what so many people overlook. NFTs are more than JPEG images. They are digital assets that represent art, experiences, community access, collectibles, or in-game items - all residing on the blockchain.

Thus owning an NFT effectively makes you an investor, a member of a club, a brand shareholder, and a participant in a loyalty program all at once. At the same time, NFTs’ programmability supports new business and profit models — for example, NFTs have enabled a new type of royalty contract, whereby each time a work is resold, a share of the transac... See more

By 2028 the NFT landscape has shifted dramatically. While initial iterations of NFTs focused almost exclusively on profile pictures, art and gaming assets, the zeitgeist of NFTs is materially different in 2028. We now view them much more like containers for specific types of composable data to live – be that text, image, video, mapping, movement, l... See more