Figma Disables AI App Design Tool After It Copied Apple’s Weather App

If you look at every technological shift or platform shift so far, it’s resulted in more things to design. You got the printing press, and then you have to figure out what you put on a page. More recently, mobile. You would think, “Okay. Less pixels, less designers.” But no, that’s when we saw the biggest explosion of designers.

—Dylan Field, Figma

I used to be confused by the Figma’s team consistent framing of Figma as browser-first. What was the distinction between this and cloud-first? Over time I’ve come to see how important this distinction has been. When many creative tools companies talk about the cloud, they seem to view it as an amorphous place that they store files.

And Figma is not alone. More and more apps in all categories understand that collaboration should and must be built in as a first party if they want to best serve their customers. Notion, Airtable, etc all understand this. The feedback loops of collaboration get so short that they become part of the productivity loop.