Fighting Traffic: The Dawn of the Motor Age in the American City (Inside Technology)
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Fighting Traffic: The Dawn of the Motor Age in the American City (Inside Technology)
"motordom." Often they presented their position clothed in a rhetoric of freedom.9
Peter D. Norton • Fighting Traffic: The Dawn of the Motor Age in the American City (Inside Technology)
Success in such historical investigations requires not merely looking back from where we stand today at the actors of times past, but getting back to them, so we can stand next to them and adopt their perspective.
Peter D. Norton • Fighting Traffic: The Dawn of the Motor Age in the American City (Inside Technology)
"Safety is essentially an advertising and selling proposition,"
Peter D. Norton • Fighting Traffic: The Dawn of the Motor Age in the American City (Inside Technology)
The car had already cleaned up its once bloody reputation in cities, less by killing fewer people than by enlisting others to share the responsibility for the carnage.
Peter D. Norton • Fighting Traffic: The Dawn of the Motor Age in the American City (Inside Technology)
In 1939 motordom's work culminated in one of the most monumental works of promotional showmanship in the history of technology: the Futuramamodel depicting the motorized city of 1960, displayed in General Motors' "Highways and Horizons" pavilion at the New York World's Fair. It was a motor age dream city, entirely dependent on automobiles
... See morePeter D. Norton • Fighting Traffic: The Dawn of the Motor Age in the American City (Inside Technology)
much as advertising promotes a product.
Peter D. Norton • Fighting Traffic: The Dawn of the Motor Age in the American City (Inside Technology)
As long as automobiles were "pleasure cars" there were few grounds for tolerating the injury and death they caused.