Fierce Loyalty: Unlocking the DNA of Wildly Successful Communities

The Embedded Entrepreneur: How to Build an Audience-Driven Business

Arvid Kahl

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When Community Becomes Your Competitive Advantage

Jeffrey Bussganghbr.org
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Building Brand Communities: How Organizations Succeed by Creating Belonging

Carrie Melissa Jones

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Buzzing Communities

Richard Millington

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The Business of Belonging: How to Make Community your Competitive Advantage

David Spinks • 15 highlights

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The Holy Grail of Building Communities: Developing a Strong Sense of Community

Richard Millingtonmoz.com
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Charles Vogl The Art of Community: Seven Principles for Belonging

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Fanocracy: Turning Fans into Customers and Customers into Fans

David Meerman Scott

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