Evolutionary Ideas

Alchemy: The Surprising Power of Ideas That Don't Make Sense

Rory Sutherland

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Pre-Suasion: A Revolutionary Way to Influence and Persuade

Robert Cialdini

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Made to Stick: Why Some Ideas Survive and Others Die

Chip Heath • 1 highlight

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Range: How Generalists Triumph in a Specialized World

David Epstein

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The Great Mental Models Volume 2: Physics, Chemistry and Biology

Rhiannon Beaubien • 1 highlight

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Start at the End: How to Build Products That Create Change

Matt Wallaert • 78 highlights

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