ECOSYSTEM STRATEGY – ECOSYSTEMATIC

Embedding design thinking, methods, and tools from the outset of ecosystem development will help companies produce integrated ecosystem offerings that delight customers, stave off threats, and create new sources of value.

The new ecosystem design will need to start with the customer’s view and deliver on the agreed-upon value proposition and experience. To achieve this, organizations can consider three domains: consumers, sectors and partners, and products and services. Design has a central role to play in each.

To achieve success with ecosystems, it is crucial to create a flexible and agile operating model that is capable of not only continually rolling out new solutions but also managing the entire portfolio of value propositions by addressing failures, branching out into new areas, and pivoting the focus along the way. This requires a number of cultural... See more

The key point to understand about ecosystems is that they are systems. The different parts don’t exist in isolation; they interact and interconnect in myriad ways. If we intervene in them, we can’t expect the outcomes to be predictable. We need to look at them as a whole and respect that it’s sometimes better to leave them alone than to try improvi

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