E D Skinner
Storytelling Frameworks for Business Applications
Exploration of various storytelling frameworks, including Vogler’s Hero’s Journey and others, highlighting their context and business applications for effective communication in creative and corporate environments.
betterstories.orgAll stories take the form of a Quest.
Robert McKee • Story: Style, Structure, Substance, and the Principles of Screenwriting
Storytelling Made Easy: Persuade and Transform Your Audiences, Buyers, and Clients — Simply, Quickly, and Profitably
Michael Hauge • 1 highlight
amazon.com
Here are the four acts in very broad strokes: ACT ONE: The Crisis & The Decision ACT TWO-A: Protagonist takes action ACT TWO-B: Things fall apart ACT THREE: The Final Struggle & The Resolution
Daniel Calvisi • Story Maps: How to Write a GREAT Screenplay
The broad framework around which narratives are built has three components: establishing a problem, elaborating a problem, and resolving a problem.
Colin Ware • Visual Thinking: for Design (Morgan Kaufmann Series in Interactive Technologies)
Storytelling, then, can be seen as a codification of the method by which we learn – expressed in a three-act shape.