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Don't Make Me Think: A Common Sense Approach to Web Usability, 2nd Edition
Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability (Voices That Matter)
amazon.com
“Don’t make me think!” For as long I can remember, I’ve been telling people that this is my first law of usability. It’s the overriding principle—the ultimate tie breaker when deciding whether a design works or it doesn’t.
Steve Krug • Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability (Voices That Matter)
As a result, design principles are either misused, misinterpreted, or even abandoned because complex statements are hard to comprehend, apply, and remember. The 'Don't Make Me Think' principle by Steve Krug is straightforward and easy to remember. In order to speed up and simplify their design processes, Salesforce and Airbnb have developed in-hous... See more