Docplanner sells a SaaS product to doctors to help them digitize patient records and scheduling. This approach helped it attract a critical mass of doctors (the more valuable side) and allow patients to book appointments on its healthcare marketplace. OpenTable, Treatwell, and Lantum also monetize similar complementary products.
Today’s document tools aren’t built for discussion. We’ve seen so many improvements in how you can write docs like collaborative editing, relational tables, fancy blocks, and more. These features are powerful but they incentivize us to polish and present our ideas. We should spend less time writing documents and more time discussing the ideas.