The Future of Search

Vertical Search Aggregators

Google is a great example of how the internet enabled scale and speed: every page on the web returned in an instant. But increasingly, we’re seeing this scale is at odds with a fundamental human need: relevance. Someone who wants to find the best freelance designer, or the best sushi restaurant, or the best NFT to buy wi... See more

Google Search is great at indexing most content based websites, but arguably doesn’t do a great job with indexing some of the more user generated content and different media sources such as short-form video.