Dirt: Complicated Culture

Flatness, like scalability, is efficient. The same culture flows through the same pipes to the same net-average consumer. But since when did efficiency become the sole metric by which we judge art? Filterworld represents the idea that the messiness of culture can be optimized and that only what is optimized for shareability is worthwhile. I disagre... See more

The vast interconnection enabled by digital platforms has ended up creating more of a sense of sameness than diversity. Users are subtly guided toward the same subsets of topics, urged on by recommendations that are designed not to serve their interests but to create profitable attention fodder to sell to advertisers. Instagram doesn’t care that yo... See more

Because big businesses aren’t built on gimmicks. You can blitz your way through Sand Hill Road and spike up the App Store charts on gimmicks, but you can’t actually use them to replace Gmail, or Salesforce, or Instagram, or Instagram, or Instagram, or Instagram. Even seemingly instant successes can’t become lasting companies without putting in the ... See more

So much genius and trickery and money have gone into a mistaken metaphor. The competition to create and own the digital square may be good business, but it has led to terrible politics. Think of the hopeful imaginings that accompanied the early days of social media: We would know one another across time and space; we would share with one another ac

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Part of Google's perceived aura (IMHO) when they started was that they seemed to be like the nebulous group of pre-Web Internet-savvy techies. Which were a smart group, tending towards altruistic and egalitarian, and wanting to bring Internet goodness to people, and onboard people into Internet culture. What seemed like one sign of this was times t... See more

The barrage of crap we see on the Web is a direct consequence of the current economic model, where Google sucks all the money from the space, leaving only spoils to content creators. If there is no good money to be made on a single article, people will be forced to make up for this with 100 worse ones, exacerbating the problem.