Design Systems (Smashing eBooks)

Consistency of Actions

Patterns Evolve, Behaviors Remain

Are you writing for a corporate identity brochure? For the company website? A careers website? Potential partners and customers? Try writing your principles for yourself and for your colleagues, first and foremost: designers, developers, content producers, marketing professionals, domain experts — people directly involved in the creation of the pro

A good design system strikes a balance between consistency and creative expression of the brand.

success messages),

Design principles must support the larger purpose of the product and help express the product’s ethos.

If you find yourself struggling to come up with a name, chances are something isn’t quite right. Maybe a module’s purpose is unclear, or it overlaps with another’s; either way, it’s a red flag you should notice.

The goal of the first step is to make the use of color more consistent.

Each module within the recipe card has its own goal: