Dan N. on LinkedIn: As a developer-turned-media company founder with over 5 million… | 11 comments

Vicente jokes that they have an internal “wrapper-death countdown” which keeps track of the number of days the company survived since the last time it was “pronounced dead.” Here are his thoughts on how startups can be successful in a market where the capabilities of frontier models continues to expand: • Do one thing really well. Vicente takes the

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If you allow your ICP to fray, you’ll lose

From the beginning, we knew we needed to define a good ideal customer profile (ICP). There are manyapproaches to defining a good ICP, but a quality we underestimated is specificity . Simply put, an ICP must be a single market segment :a group of people for whom the value of solving a problem is roughly the... See more

I churned through lots of messaging ideas and was generally gnashing my teeth about this. I ultimately answered the question by coming up with a bunch of weird ideas and split-testing them on our existing website to see which converted. A clear winner emerged from among these: calling ourselves a “tool for thought."

Developers in particular are also the bleeding edge of any company — people with a natural proclivity toward working as efficiently as possible, with little patience for subpar performance.

Enterprise tech founders, how can you determine whether customers will be interested in your product before building it? There are ways to effectively research this kind of market with B2B customers' CIOs, CISOs, people ops, and sales or marketing leaders.

An essay: Why founders fail, despite being good at coding and high IQ. Being mathematically smart hurts startup founders. Math doesn’t account for emotions, and this is why devs easily build useful products but fail to get to Product Market Fit in 99% cases. Imagine you’re building a building to sell. As a good builder, you put great effort into... See more