Customer math for a new business
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Customer math for a new business
How does the business acquire, retain, and monetize the customers to get to a desirable revenue output?
A message for Growth team naysayers.
four key numbers from your business: Current Customers New Customers Per Month Monthly Churn Rate Monthly ARPA (Average Revenue Per Account)
Dan Martell • Software as a Science: Unlock Limitless Recurring Revenue Without Losing Control
Payback Period on Customer Acquisition Costs