Crystallizing Public Opinion

The Powers That Be

David Halberstam

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The Crowd: A Study of the Popular Mind

Gustave Le Bon

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Positioning: The Battle for Your Mind

Philip Kotler

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Amusing Ourselves to Death: Public Discourse in the Age of Show Business

Neil Postman • 2 highlights

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The Analog City and the Digital City

The New Atlantisthenewatlantis.com
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Ogilvy on Advertising

David Ogilvy

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