Creativity > Productivity
As more human jobs become assisted, automated, or replaced by artificial intelligence, we must spend our hours where we have a competitive advantage over machines: developing new ideas, expressing old things in new ways, innovating process, and crafting the story that infuses our creations with meaning .
Scott Belsky • Creating in The Era of Creative Confidence
In a world where we can outsource productivity to technology, the people who reap the biggest rewards aren’t those who work the fastest.
They’re the people who make things that are wonderful, original, weird, emotionally resonant, and authentic. As our feeds become flooded with instant, AI-generated content, the most dangerous thing you can do is pl... See more
They’re the people who make things that are wonderful, original, weird, emotionally resonant, and authentic. As our feeds become flooded with instant, AI-generated content, the most dangerous thing you can do is pl... See more
Sari Azout • The End of Productivity
In a world where we can outsource productivity to technology, the people who reap the biggest rewards aren’t those who work the fastest.
They’re the people who make things that are wonderful, original, weird, emotionally resonant, and authentic. As our feeds become flooded with instant, AI-generated content, the most dangerous thing you can do is pl... See more
They’re the people who make things that are wonderful, original, weird, emotionally resonant, and authentic. As our feeds become flooded with instant, AI-generated content, the most dangerous thing you can do is pl... See more
Sari Azout • The End of Productivity
Our interfaces should facilitate prose-sculpting, meaning-architecting, memory-augmenting, and inspiration-harvesting—all grounded in sources we love and trust. Just as calculators shifted math from rote computation to conceptual exploration, AI can nudge creative work toward the things humans are uniquely good at: thinking and feeling deeply.
Sari Azout • The End of Productivity
And while AI might be changing how some work is done, it can't replicate you—your taste, your judgment, and your ability to create with empathy, intuition and soul. What it can do is act like a mini brainstorming team—helping you work faster, pitch better, or test new ideas. It's a chance to level up. To become a creative generalist and embrace new... See more