Creative, Inc.: The Ultimate Guide to Running a Successful Freelance Business

organize the pieces of your portfolio like you would a good book; start and end with the strongest pieces, and compose a balanced and cohesive story with the remaining visuals in between.

One thing to note is that your online portfolio and physical book should match.

To begin brainstorming, ask yourself the following questions:

freelancer is passionate about his art and seeks inspiration to fuel it—even in his off-duty hours—simply for the sake of generating work that he loves.

dedication, hard work, organization, business savvy, and, of course, a true love of your art.

As you create your brand identity, make sure you consider these three main components:

business cards

percentage of your bills based on the square footage of your home.

Your portfolio should include a combination of the work you have successfully completed, work that reflects your signature style, and the type of work you want to do in the future.