Creating and Delivering Your Value Proposition: Managing Customer Experience for Profit

Creating and Delivering Your Value Proposition: Managing Customer Experience for Profit

Helen Blakeamazon.com
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The Personal MBA: Master the Art of Business

Josh Kaufman

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The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand Out From The Crowd (Lean Marketing Series)

Allan Dib

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The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits

Bob Andelman

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Loved: How to Rethink Marketing for Tech Products (Silicon Valley Product Group)

Martina Lauchengco

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Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers (Collins Business Essentials)

Geoffrey A. Moore • 1 highlight

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Simple Marketing For Smart People: The One Question You Need to Win Customers without Gimmicks, Hype, or Hard Selling

Ali Abdaal

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The Psychology of Price: How to use price to increase demand, profit and customer satisfaction

Leigh Caldwell

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