Saved by Gaia Soykok
Crafting Strategy
Strategy is an imaginative act, and narrative is how it thinks, expresses itself, and brings others along. Which is where words come in. Whether expressed as conversation, brief, or presentation, strategy is meaningless and powerless without words. If you can’t put your strategy into words others cannot follow.
Martin Weigel • Martin Weigel
If we’re to resist the gravity well of banality, extract ourselves from of the containers of the past, escape the stifling grip of pre-packaged thinking, refuse to be complicit in the astro-turfing of culture, and create better, desired futures rather than merely slipstream into default ones, then what we really need is imagination. And the recogni... See more
martin weigel • Fighting The Astro-Turfing Of Culture, The Gravity Well Of Banality, And The Stifling Grip Of Pre-Packaged Thinking — Martin Weigel
Effective strategy emerges out of an exploration of challenges, ambitions, resources, and competition. By confronting the situation actually being faced, a talented leader creates a strategy to further some elements out of the whole bundle of ambitions.
Richard Rumelt • The Crux: How Leaders Become Strategists


A good strategy does more than urge us forward toward a goal or vision. A good strategy honestly acknowledges the challenges being faced and provides an approach to overcoming them.