
Corporate Venturing: A Survival Guide

Five operational dimensions—functional categories/elements and acceleration levers common to all programs Dimension Contents Levers for Acceleration Program objectives Investment strategy and models Funding Lead times/performance expectations Vision-driven program and execution roadmap Expansion of financial tools and funding access (ability to “ma
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the business priorities and strategy that sets the course for the future of the parent.
James Mawson • Corporate Venturing: A Survival Guide
Investment is a red [ocean] market, with too many investors and too much money. Although everybody
James Mawson • Corporate Venturing: A Survival Guide
is talking about post-deal management or value-added services to investee companies, but the key thing it can provide is still the same money.
James Mawson • Corporate Venturing: A Survival Guide
I believe there is a triangle of growth and innovation for large corporations with three elements: organic efforts, equity investing, and M&A.
James Mawson • Corporate Venturing: A Survival Guide
An up-leveled portfolio and performance management function (tracking and reporting)
James Mawson • Corporate Venturing: A Survival Guide
Strategic or financial performance? It’s always been both. And it’s always been “muddy.” Corporations have typically expected from their CV programs a blend of strategic and financial performance, adjusted by parent-specific priorities and lead times. Parent companies have been driven to tap new types of external innovation that strategically lever
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value delivery) and external (committed/credible investor, value-adding partner with ecosystem vision) positioning and perceptions as there is often a “maturation gap” that the CV team must finesse in the early stages of CV program development. Key message: no “dabbling.”
James Mawson • Corporate Venturing: A Survival Guide
From this perspective, CVC naturally has the capability of differentiation. No matter [whether] it’s minority investment or acquisition, CVC should be thinking from the company’s perspective, being a trusted friend of the company, and provide its resources and expertise to back the company to grow.