Contagious: Why Things Catch On

All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All

Seth Godin

amazon.com
Cover of All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All

Zarrella's Hierarchy of Contagiousness: The Science, Design, and Engineering of Contagious Ideas

Dan Zarrella • 1 highlight

amazon.com
Cover of Zarrella's Hierarchy of Contagiousness: The Science, Design, and Engineering of Contagious Ideas

This is Marketing: You Can’t Be Seen Until You Learn To See

Seth Godin • 10 highlights

amazon.com
Cover of This is Marketing: You Can’t Be Seen Until You Learn To See

The Impact Equation: Are You Making Things Happen or Just Making Noise?

Julien Stanwell Smith

amazon.com
Cover of The Impact Equation: Are You Making Things Happen or Just Making Noise?

The Personal MBA: Master the Art of Business

Josh Kaufman

amazon.com
Cover of The Personal MBA: Master the Art of Business