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Consumer Subscription Trends
I believe Consumer Subscription Software (“CSS”) will quickly rival enterprise SaaS as the most exciting growth opportunity in software.
Eric Crowley • Is Consumer Subscription the Next Software Boom market?
Consumers are adopting the model after becoming comfortable with Netflix and Spotify as the “Pioneer” CSS services. Now consumers are expanding their purchases to capture better experiences in broad and exciting new verticals including family communications, travel, exercise, hobbies and religion.
Eric Crowley • Is Consumer Subscription the Next Software Boom market?
Wellness is inescapable.Up 35% since 2019, it’s now a $6.8T market. Outpacing sports, tourism, and tech, it’s equivalent to 60% of global healthcare spending.But 2025 wasn’t just a growth story; it was a year of transformation — with wellness becoming core to the cultural lexicon.Quickly moving from aspiration to infrastructure, the industry is... See more