Gp Bullhound Consumer Subscription Software Update Aug 2019 PDF

I believe Consumer Subscription Software (“CSS”) will quickly rival enterprise SaaS as the most exciting growth opportunity in software.

Unlike in the early days of the internet, consumers are now willing to pay for higher quality offerings, driving demand for CSS offerings.

Whether it’s SaaS as the preferred delivery method for software products, monthly subscriptions for music / video streaming, newspapers, newsletters, podcasts, or physical products, subscriptions are infiltrating nearly every business model.

The entire world is clearly going subscription-crazy. Which begs the question: which other consumer products could benefit from Mass SaaS?

The shift away from traditional subscriptions will quicken pace, driven by the proliferation of on-demand solutions across all areas of modern life. Categories like content consumption (Netflix, Spotify), Travel (Uber, Lime), and food delivery (Deliveroo, DoorDash) are creating an atmosphere on everything on our terms, at all times. These category-... See more