added by sari and · updated 3mo ago
Come for the Network, Pay for the Tool
- The potential to build community-curated knowledge networks remains largely untapped. There are reasons to be optimistic; the economic feasibility of paid communities, a renewed interest in curation, a slow move away from big social, and an improved understanding of platform incentives. All combined, this will lead to communities that are more sust... See more
from Check your Pulse #55 - Check your Pulse by sariazout.substack.com
sari and added
sari and added
Keely Adler and added
- Community is the currency of the new internet and memberships is how you’ll get paid.
from Tweet by GREG ISENBERG
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communities dying, memberships thriving is a thought worth considering.
- Many content-oriented companies try this approach of just gathering as much content as possible and offering it at a monthly price when their members might want depth in a few key areas or access to a community of like-minded people. In many cases, it’s not the stuff people want; it’s the curation and community. If the primary benefit is supposed t... See more
from The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue by Robbie Kellman Baxter
sari added
- The next wave of social systems will likely emphasize breadth and depth differently than the last–and may not look much like social networks at all. With the current networks, the horizontal nature of the platform is the product. Users come for the community. But it may be that with the next, the community is what keeps users long term engaged but ... See more
from Come for an Action, Stay for the Community | Union Square Ventures by Union Square Ventures (USV)
sari added
- Within such virtual spaces, “community” is a shorthand for interaction — not necessarily belonging. From a business standpoint, community is a means to harness customer loyalty.
Communities naturally drum up hype for a brand and its products; in some instances, members might even provide feedback for product development and are the first to test new... See morefrom Brands want to be more than your friend. They want community. by Vox
Keely Adler added
sari and added