Check your Pulse #14
This, from Rory Sutherland:
Logic requires that people find universal laws, but outside of scientific fields and once human psychology has a role to play, it is perfectly possible for behavior to become contradictory.... See more
A tax rise can cause you to work less because the returns of your labor are lower, or work harder to maintain your present level of
Sari Azout • Both are true
Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life
Rory Sutherland • 1 highlight
amazon.comBreak the Wheel: Question Best Practices, Hone Your Intuition, and Do Your Best Work
amazon.comIn Are We Too Impatient to Be Intelligent?, advertising executive Rory Sutherland challenges our knee-jerk assumption that faster is always better. He asks us to consider what might happen if we approached problem-solving and decision-making with a more open-ended, human-centered perspective.
He offers a thought experiment: what if the brief to des... See more
He offers a thought experiment: what if the brief to des... See more