Build Your Community: Turn your connections into a powerful online community

recommend beginning with just one clear goal and then expanding over time.

What platform features do you show? You have plenty of options for which features appear on the homepage. You can show discussions, search, groups, blogs documentation, leaderboards and more.

They want to feel better listened to, better connected to one another, and have better access to information.

When you launch a community (the moment the website goes live to your audience) you have a relatively short window to reach a critical mass of activity.

As you get to know them, you should be able to list a number of needs and turn these into use cases for your community.

almost every other community owes its success to a tiny handful of highly motivated members.

The cardinal rule at this phase is to remove any ambiguity about what the programme is and how it works. This means documentation – a lot of documentation!

Keep the banner to 1/4 of the height of the display area. At the very least, you should still be able to see the latest activity above the fold in the community.

you’re simply trying to create an outline of possible segments you might target. Ideally, you want to find distinct segments with unique daily needs you can satisfy better than any other channel.