Books don’t sell

In his “1,000 True Fans” essay, Kelly explains that he wasn’t as excited about this new economic model as others seemed to be. “The long tail is famously good news for two classes of people: a few lucky aggregators, such as Amazon and Netflix, and 6 billion consumers,” he writes. “But the long tail is a decidedly mixed blessing for creators.” If yo... See more

“According to its proponents, the Long Tail would revitalize our culture by expanding the scope of the arts and giving a boost to visionaries on the fringes of society.”

the Long Tail concept refers to businesses that focus on products and services with almost no customers. The basic idea is that you can make a lot of money selling to these microsco... See more

“More” Is not Necessarily a Market Advantage

Here is a problem we  do not  currently have: There aren’t enough books getting published.

In fact, there’s far more books being published than there are people to buy and read them. Mr. 97 Books in 9 Months is working under the theory that more hooks in the water makes for the better chance at

... See more