updated 4mo ago
Better Brand Health eBook
You Should Test That: Conversion Optimization for More Leads, Sales and Profit or The Art and Science of Optimized Marketing
by Chris Goward
Loved: How to Rethink Marketing for Tech Products (Silicon Valley Product Group)
Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
2 highlights
Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions
by Maura Ginty
Designing for Behavior Change: Applying Psychology and Behavioral Economics