Beauty Kidfluencers and Locking In
- Lest you think 2016 nostalgia has fully peaked: The Chainsmokers surprised Ohio State students by crashing a Sigma Alpha Epsilon fraternity party before the big Ohio State vs. Texas football game, turning the event into a massive, impromptu concert. The EDM duo performed hits like “Closer” and “Roses,” prompting the below reactions from Gen Zers:
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Beauty Kidfluencers and Locking In
TikTokers are suddenly obsessed
Beauty Kidfluencers and Locking In
Salish and her dad have taken the MrBeast playbook (eye-catching thumbnails, over-the-top challenges, click-driven storytelling) and tailored it to a Gen Alpha girl audience. Instead of million-dollar stunts and bro humor, their videos center on wholesome dares, tween friendship drama, and “shipping” sagas (“ARE THEY DATING?”).
Beauty Kidfluencers and Locking In
Millennials, in turn, are defending the acronym as a necessary tool for tone and nuance. TikToker Anna Gaddis sparked the debate by clarifying that “LOL” signals lightness, not laughter, prompting over 5.8 million views and comments like “If I don’t use ‘lol,’ I sound rude” and “It’s to soften delivery.”