
Automating Creativity

In the most practical sense, we are now much less limited by ideas than ever before. Even people who don’t consider themselves creative now have access to a machine that will generate innovative concepts that beat those of most humans (though not the most creative ones). Where previously, there were only a few people who had the ability to come up ... See more
Ethan Mollick • Automating Creativity
This is a common error, which existed long before AI. In fact, generating (or selecting) good ideas is a key challenge. LLMs so far seem to be about as good as the internet at generating lots of quite generic ideas - those who can select the ones that match their context (and yes, then, execute on them) are the ones who will have a chance to succeed.