Saved by sari
Audio-First: Becoming the Next Player in Social Media
In recent years, we’ve seen the rise of spatial audio, Apple AirPods, digital walkie talkies, audio-based meditation and mindfulness services like Headspace (I’m an investor), and social audio experiences like Discord and Clubhouse.
Matthew Ball • How Technology Shapes Content and Business Models (Or Audio’s Opportunity and Who Will Capture It) — MatthewBall.co
Hardware enablers—AirPods and smart speakers—are colliding with changes in consumer behavior. On top of that, screen fatigue is drumming up demand for screen-less content. This confluence of factors is creating huge demand for “water”—for audio content and audio-first social networks.
Rex Woodbury • The Opportunity in Social Audio
On trend and on theme, Clubhouse leverages the last unused social channel (voice) at a time when people are tired of seeing each other on Zoom videos and want a bit of spontaneity, serendipity and joy in their lives.
Fred Destin • Clubhouse, Hype & Startups
Voice as a social medium. Voice continues to pick up steam as a broadcast medium via podcasting, but we haven’t seen a lot in social or P2P voice yet. We think a successful platform will leverage the fact that voice content can be created and consumed while doing other things. We’re big fans of companies like TTYL and Drivetime that are making stri... See more