Instead of just something telling people what happened, they are seeking out people who can explain what it means, and what impact it has.

It’s this shift towards explanatory, focused, fact-based (rather than opinion-based), audience-centric news where the journalists are the professionals that people connect with rather than mere reporters who pretend to know nothing while providing random news.

Gen Z are not looking to get thousands of random news stories. They are looking for... See more

after people come to newspapers directly, the outcome is that many people feel that the journalism wasn’t worth paying for, isn’t trustworthy, doesn’t provide the level of information needed, and is not focused enough.