Ask Teresa: How Can You Test a Customer’s Willingness to Pay? - Product Talk


My biggest takeaways from my conversation with @MadhavanSF on pricing strategy and negotiation tactics https://t.co/fTUzhAFAMs
Value pricing - Determine the Willingness to pay. How much money users are willing to pay for the product or service. Competitive pricing - Explore the pricing from competition for a similar product or service. Then decide the pricing based on your product’s positioning. Experimental pricing - Experiment with different price points and correlate
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