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Digital platforms are largely devoted to making users consume more, faster—think of TikTok’s frenetic “For You” feed or Spotify’s automated playlists. Curators slow down the unending scroll and provide their followers with a way of savoring culture, rather than just inhaling it, developing a sense of appreciation.

Shuherk cast the rise of curatorial accounts like his as a failure of the legacy-media ecosystem. The job of providing well-informed recommendations once belonged to professional critics employed by newspapers and magazines. As media companies have struggled to adjust to the digital age, the number of full-time criticism jobs has dwindled, leaving ... See more