Antimemetics: Why Some Ideas Resist Spreading

Ok, a few reflections on the book: 1. qntm defines antimemes as self-erasing information, but this book has a different (but related) definition of the concept: antimemes are (a) high-impact and (b) low transmissibility. Roughly, they are "important secrets". 2. The low transmissibility can be because the ideas are dense/difficult to understand (... See more