updated 1y ago
Airbnb CEO Brian Chesky on why he's deep in the product details
Insights from Brian Chesky (founder of Airbnb) podcast with Lenny Rachitsky:
A lot of companies don't do product marketing, they do brand marketing, which are ads about the app, or they do performance marketing, but they're never really educating people about new things they're making and shipping. And because no one's marketing new things that are
Alara added
- Chesky pushes PMs to always lead with the perfect experience without constraint . "Airbnb has stretched me to think about entire experiences, not just software."
from Building Products at Airbnb by Ken Norton
Kassen Qian added
Airbnb wants its leaders to be more than managers, they want them to be creators. But it results in a much more top-down company.
from Building Products at Airbnb by Ken Norton
Simon Joliveau Breney added