“Where and

take inventory of your own strengths and deficiencies,

Look at the mission. Is it one in which you can make a difference?

Your job is to be prepared to recognize and seize opportunities as they come.

Are you a part of a functioning community in your organization where your citizenship, sense of community, and personal responsibility are being developed? If you are not, what is missing?

Drucker argues that the purpose of a business is to create a customer and to satisfy human needs. Marketing thus becomes the primary function of a business and the lens through which the entire business should be viewed.

how can I have results that make a difference?”

What practices can you institute or recommend for increasing trust in your organization?

Is the authority of the leadership group in