“A quiet shift is taking place”: On being a creative in the age of content
Matthew Prebegitsnicethat.com
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“A quiet shift is taking place”: On being a creative in the age of content
We’re moving into a creator economy that values discernment over noise. Where your perspective — not your productivity — becomes the differentiator.
The future won’t belong to those who can post the most, but to those who craft with clarity, filter with intention, and design with depth.
Taste isn’t about aesthetic alone — it’s your ability to... See more
The future won’t belong to those who can post the most, but to those who craft with clarity, filter with intention, and design with depth.
Taste isn’t about aesthetic alone — it’s your ability to... See more
substack.com • Home | Substack
Some people have told me I’m not doing enough—that I should publish more, react to breaking news, tweet every day, start a podcast. But to what end? More subscribers but less pride in my work? Host a podcast but constantly cringe because it’s not really me?
I don’t know if you’ve noticed this, but there seems to be an assumption now that if you... See more
I don’t know if you’ve noticed this, but there seems to be an assumption now that if you... See more
AI can generate a thousand articles while I drink my morning coffee. But it can't tell me which ones matter. It can't feel the resonance of a perfect sentence or know why a particular image stops me in my tracks.
That's what I do now. I collect resonance. Not information - we're drowning in that - but the stuff that makes my soul hum at a different
... See more“ True curation is a quiet rebellion. Amidst all the social noise, top curators are trying to slow down, be intentional, and curate what actually matters. Not what’s trending, but what resonates and links to a true insight. It’s also become more personal. People don’t want mass taste, they want someone whose lens they trust. ”
That shift - from mass... See more
The Creator-Curator Hybrid
